Kurimu it’s not only an Ice Cream Shop, it’s a dream. After succeeding in Barcelona with his pastry shop, Takashi Ochiai decides to bring his Japanese fusion to the world of ice cream. Kurimu represents de creaminess and the dedication put in its creations. With vivid colours, smooth and geometric shapes, a sans typography carefully chosen and the combination of patterns and textures. a dreamy identity is born. Kurimu, ice dreams by Ochiai.
Branding & Art Direction.
Cliente: Takashi Ochiai Barcelona |Dirección de Arte: Jaime Vilalta y Maria Ricart | Copywriter: Carlos Serra y Anna Villada | Agencia: Hermosa.